Tweet A few weeks ago, one of our clients accidentally released duplicate description tags across all the pages in one section of their site. They were using template based formats for the descriptions so that every page would have a unique description but the system failed and every description ended up being identical. The effect [...]
Tweet UPDATE: This technique does NOT track Google Instant as Google isn’t passing through the original query as thought. We were incorrectly picking up referrals from the old Google suggest. UPDATE2: Google Analytics have confirmed it on their blog. The launch of Google Instant has caused a lot of excitement and SEOs around the world [...]
Tweet The new Google Images has finally been rolled out to the UK and it’s causing a mild buzz. The general consensus seems to be that it’s a big improvement on the old one and not too disimilar from Bing. One key difference is that you can’t actually tell which site you’re about to visit [...]
Tweet Those people at Google working on Webmaster Tools have been keeping everyone pretty busy recently with new toys to play with and now they’ve announced an exciting update to the Top Search Queries report. You can see the total number of impressions, clickthroughs and a clickthrough% for your keywords. You can see the data [...]
Tweet If you have a domain that’s been around for a while there are probably some links pointing to URLs on your site that don’t exist any more. You can identify some of these brokens links by tracking your 404 error page with analytics and then either get the links updated or set up redirects [...]
Tweet The Google Sitelinks were a welcome addition to the SERPs. They initially only appeared for brand searches and it gave webmasters a nice increase in their share of the space above the fold. The Sitelinks are generated algorithmically and the results are usually a mixture of primary pages with a few bizarre additions. Looking [...]